Dr. Milna Susan Joseph
Professor & Head of the Department
Dept. Name | Management Studies |
Designation | Professor & Head of the Department |
Edu. qualification | MBA, PGDTRM, M Phil. Ph.D. |
Specialization | Marketing & Finance |
Area of Interest | Consumer Behavior, Integrated Marketing Communications, Brand Management, B2B Marketing, Research Methodology |
Phone | 9847346988 |
varghesemilna@gmail.com | |
Publications | 1. Milna Susan Joseph (2020) Effect of Customer Engagemenr on E-Loyalty: The moderating role of Percieved Online Risk, journal of the Maharaja Sayajirao University of Baroda, ISSN:0025-0422 2. Milna Susan Joseph (2020) Investigating the effect of Customer Engagement on E-Loyalty in the Context of E-Shoppping, An International Bilingual Peer Reviewed Reffereed Research Journal, Vol 10, issue 40 Pg:129-134, ISSN-2229-3620 |
Chapters | Navigating Kerala A Logistic Company Report, ISBN978-93-93-6013-338-2 Exploring Efficiency and Sustainability in Aluminium Manufacturing 2023, ISBN978-93-6013-339-9 Optimisation and efficiency enhancement in Relay Manufacturing Process 2023, ISBN 978-93-6013-33-7 |